AI VIDEO PRODUCTION

From One Product Image to a Full Set of Campaign Assets

See how we turned a single still into videos for site, social, and retail.

AI VIDEO PRODUCTION

From One Product Image to a Full Set of Campaign Assets

See how we turned a single still into videos for site, social, and retail.

AI VIDEO PRODUCTION

From One Product Image to a Full Set of Campaign Assets

See how we turned a single still into videos for site, social, and retail.

Building the World Around the Product

Fashion needs more than a product shot. It’s the mood, the styling, and the little story you start building around it.
We built that world around the product, giving shoppers a clearer sense of how it could live in their lives.

Fashion is never just the piece. It’s the mood, the styling, and the little story you start building around it. We built that world around the product, giving shoppers a clearer sense of how it could live in their lives.

Character Design

Hyper-real, size-inclusive characters inspired by the product's target audience.

Hyper-real, size-inclusive characters inspired by the product's target audience.

Vibe:

The retrophile

Style archetype:

Flowy and timeless

Life mantra:

Live in the moment

Character 1

Mary Smith

Vibe:

The playful muse

Style archetype:

Bright and bold

Life mantra:

Make every day an adventure

Character 2

Poppy Wright

Vibe:

The bohemian minimalist

Style archetype:

Easy and effortless

Life mantra:

Find your own rhythm

Character 3

Manon Petit

Vibe:

The retrophile

Style archetype:

Flowy and timeless

Life mantra:

Live in the moment

Character 1

Mary Smith

Vibe:

The playful muse

Style archetype:

Bright and bold

Life mantra:

Make every day an adventure

Character 2

Poppy Wright

Vibe:

The bohemian minimalist

Style archetype:

Easy and effortless

Life mantra:

Find your own rhythm

Character 3

Manon Petit

Vibe:

The retrophile

Style archetype:

Flowy and timeless

Life mantra:

Live in the moment

Character 1

Mary Smith

Vibe:

The playful muse

Style archetype:

Bright and bold

Life mantra:

Make every day an adventure

Character 2

Poppy Wright

Vibe:

The bohemian minimalist

Style archetype:

Easy and effortless

Life mantra:

Find your own rhythm

Character 3

Manon Petit

Fit, Fabric, and Finish

Capture silhouette, drape, texture, and colorways for true visualization.

Capture silhouette, drape, texture, and colorways for true visualization.

Product Modularity of IKEA cabinet
Product Modularity of IKEA cabinet

Movement

Show natural moments and gestures in motion.

Show natural moments and gestures in motion.

Setting and Styling

Make the product feel lived in through sensory environments and practical styling.

Make the product feel lived in through sensory environments and practical styling.

Image
Image
Image
Image
Image
Image
Image
Image
Image
Image
Image
Image
Image
Image
Image

AI Production Guardrails

Beautiful AI means nothing if shoppers can't trust what they see. Everything is matched to meet the real standards.

  • Product silhouette and fit

    Product silhouette and fit
  • Human realism

    Human realism
  • Fabric texture and drape

    Fabric texture and drape
  • Lighting and camera continuity



    Lighting and camera continuity


    Lighting and camera continuity

Adaptive to an Entire Content Ecosystem

Adaptive to an Entire Content Ecosystem

Go from product pages to social media to retail screens—the possibilities are endless.

Go from product pages to social media to retail screens—the possibilities are endless.

THE OPPORTUNITY
THE OPPORTUNITY

Better Buying Decisions.
Better Business Outcomes.

Better Buying Decisions and Business Outcomes

Give shoppers a clear picture of what they’re buying, and the impact can extend from conversion to returns.

Up to 84%

Up to 84%

Up to 84%

higher conversion*

12–18%

12–18%

12–18%

fewer returns*

75%

75%

75%

higher content production*

THE SHIFT
THE SHIFT

Why AI Creative Production, and Why Now?

Why AI Creative Production, and Why Now?

Shoppers want to experience a product in every way that matters: how it looks, fits, and lives in their world.
Creating that depth through traditional production is difficult at scale. AI makes it possible.

Shoppers want to experience a product in every way that matters: how it looks, fits, and lives in their world. Creating that depth through traditional production is difficult at scale. AI makes it possible.

HOW IT WORKS
HOW IT WORKS
HOW IT WORKS

From Briefing
to AI Creative Production — One Week

From Briefing to AI Creative Production—
One Week

  1. 01
    01
    01

    Briefing Call

    Day 1

    30-minute call with our enterprise solutions lead. We map your AI creative needs — which capabilities, what formats, which markets, what volume. No strategy pitch. Just operational fit assessment and capability matching.

    Briefing Call

    Day 1

    30-minute call with our enterprise solutions lead. We map your AI creative needs — which capabilities, what formats, which markets, what volume. No strategy pitch. Just operational fit assessment and capability matching.

  2. 02

    02

    Pilot Production

    Days 2-7

    We produce 5–10 AI-generated assets across your priority capabilities using your actual briefs and brand guidelines. You evaluate quality, brand-voice match, turnaround, and governance compliance — before committing to a retainer.

    Pilot Production

    Days 2-7

    We produce 5–10 AI-generated assets across your priority capabilities using your actual briefs and brand guidelines. You evaluate quality, brand-voice match, turnaround, and governance compliance — before committing to a retainer.

  3. 03

    03

    Governance Setup

    Days 8-14

    We build governed templates for your AI creative output — locking brand rules, compliance requirements, and format standards. Every AI-generated asset produced after this point is automatically brand-compliant.

    Governance Setup

    Days 8-14

    We build governed templates for your AI creative output — locking brand rules, compliance requirements, and format standards. Every AI-generated asset produced after this point is automatically brand-compliant.

  4. 04

    04

    Full Production

    Week 3+

    Briefs flow in. AI-generated content flows out — across all six capabilities. Video, graphics, motion, 3D, audio, presentations. One partner. One MSA. One Slack channel. Enterprise-grade AI creative production, live.

    Full Production

    Week 3+

    Briefs flow in. AI-generated content flows out — across all six capabilities. Video, graphics, motion, 3D, audio, presentations. One partner. One MSA. One Slack channel. Enterprise-grade AI creative production, live.

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We build the creative infrastructure that lets enterprise brands produce content at any scale

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We build the creative infrastructure that lets enterprise brands produce content at any scale

Subscribe to our Newsletter (coming soon) 

© 2026 ESGA. All rights reserved

© 2026 ESGA. All rights reserved

© 2026 ESGA. All rights reserved

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