
Niharika Joshi
Strategy Manager
Niharika is a designer-turned-writer and now a full-time creative strategist. At ESGA, she leads brand and content strategy across channels - translating insights into clear narratives, processes, and campaigns built for long-term value.
Expertise:
Brand strategy, content strategy, brand governance, multi-channel campaign planning
Core Belief:
The strongest brands are built for longevity—by valuing intent and people over constant performance pressure.
Beyond Work:
She enjoys listening to music, taking photos, geeking out on business books, and spending quality time with her people.
On ESGA:
"Working here made me appreciate people's presence over polish. The culture encourages showing up as you are and growing through real conversations."